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UK Copywriter

Kara Anderson

Kara studied her bachelors of law at the University of Glasgow and her masters in international law at the University of Aberdeen, before looking for a more creative career path. She found this in advertising, working as a content manager in London. After a move to Paris in 2019 she decided to switch to freelance copywriting in order to scratch her creative itch. Kara joined the team at Greenly in 2023 as SEO copywriter for the UK market. 

Kara Anderson
Business

Greenwashing: All you Need to Know in 2023

By
Kara Anderson

Greenwashing is not a trend. It is a strategy to deceive consumers, who are looking to buy ethical products. How? Follow the guide.

ESG
Business
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Why Companies Pretending to Be Carbon Neutral Cause Harm

By
Kara Anderson

In this article we’ll explore why companies are using claims such as carbon neutral to boost their profits, and how this is not only harming the environment but also their business.

Net zero trajectory
Green News
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Could CRISPR Technology Help Save Our Crops?

By
Kara Anderson

In this article we’ll explore what CRISPR gene editing actually is and how it can be used to make our crops and livestock more resilient to climate change.

Policy
Green News
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How the Flood Damage Bill Will Increase With Climate Change

By
Kara Anderson

Why is climate change increasing the threat of flooding? What impact Why is climate change increasing the threat of flooding? What impact does this have on communities? And what are the economic repercussions?

Global Warming
Green News
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Why is Drought such a Problem for the Economy?

By
Kara Anderson

In this article we’ll explore the economic impacts of drought across the different sectors and look at the ways that governments and organisations are attempting to mitigate the worst effects.

Global Warming