Greenwashing: All you Need to Know in 2023
Greenwashing is not a trend. It is a strategy to deceive consumers, who are looking to buy ethical products. How? Follow the guide.
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Kara studied her bachelors of law at the University of Glasgow and her masters in international law at the University of Aberdeen, before looking for a more creative career path. She found this in advertising, working as a content manager in London. After a move to Paris in 2019 she decided to switch to freelance copywriting in order to scratch her creative itch. Kara joined the team at Greenly in 2023 as SEO copywriter for the UK market.
Greenwashing is not a trend. It is a strategy to deceive consumers, who are looking to buy ethical products. How? Follow the guide.
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