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In 2023, companies are more cognizant of the various sustainability and eco-friendly practices they should be implementing – and the certifications that they should aim to receive as a result of their newfound environmental efforts, such as a Green Seal certification.
From the ISO series, PAS series, and more – it can be hard to determine which environmental certification is the right one for your business.
What is Green Seal, why is it important, and how could it prove beneficial to your organization?
In this article, we’ll discuss the main goals of Green Seal, how acquiring a Green Seal certification could be beneficial, and the process to successfully acquire a certification from Green Seal.
Green Seal is a nonprofit organization which works worldwide to safeguard the environment and human health by encouraging safer and more sustainable products and services to be sold.
👉 If you’ve ever wondered who started the trends of eco-labeling, you can stop looking for the answer here – this notion started with Green Seal.
Since 1989, Green Seal has been working to implement more stringent standards for sustainability, human health, and product efficiency. As of today, over 30,000 products, services, and accommodations are Green Seal certified – some of which are from large, recognizable companies and institutions around the world such as Marriott, Hilton, and Harvard University.
In order to achieve their mission and spread the word, Green Seal has made its own certification – referred to as the Green Seal certification. This continues to drive Green Seal’s main mission, as any company looking to acquire a Green Seal certification must undergo a rigorous process to determine if they qualify for the prestigious certification – and ultimately elicits environmental change for the better.
👉 However, the primary purpose of motivating other entities to acquire a Green Seal certification is to remind others of the reason why Green Seal was established in the first place – to inspire others to make sustainable and healthy practices the new norm.
Even though Green Seal may be most well-known as the pilot program for eco-friendly labeling, this nonprofit organization has much more in mind than just preventing greenwashing on your price tags when shopping.
Green Seal is determined to create a more trustworthy market for all consumers, whether they are looking to buy a new bathroom cleaner or looking for accommodation near the Grand Canyon. This is done with the Green Seal certification, as in order to acquire it – a comprehensive analysis is required, and will ultimately ensure buyers that their purchases are healthy for both them and the planet.
Here is a breakdown of the areas where Green Seal is determined to make eco-friendly practices the new norm:
There are a multitude of benefits for companies, products, schools, and hotels that choose to aim for a Green Seal certification.
For example, many college campuses seek to acquire a Green Seal certification not only to ensure parents of the mindful, healthy practices inside the classroom – but in the dorm rooms, too. Higher educational institutes such as the University of Maryland at College Park have acquired a Green Seal 42 certification to demonstrate how serious they are about climate change and the impact it has on human health.
Think about it this way: how many times when shopping have you actually stopped in the store to do a quick search about the brand you were about to purchase? Odds are, you were in a rush and didn’t have time to verify the eco-friendliness of the product you wanted to buy – and that’s where a certification from Green Seal comes into play.
👉 Having a reputable, non-profit organization deem your desired product, service, hotel, or school as efficient, healthy, and eco-friendly can encourage people to choose more environmentally friendly brands with ease moving forward – which is another overarching benefit of acquiring a Green Seal certification, as your company will help spread the word on the importance of environmental reform.
Many of the benefits remain the same for cleaning products or services that acquire a Green Seal certification. For instance, as a result of choosing Green Seal cleaning services – you could experience the following benefits:
👉 However, it is important to realise that the astounding benefit to receiving a Green Seal certification is the peace of mind that it will bring for consumers – regardless of what product or service is seeking the Green Seal certification.
Ultimately, choosing to acquire a Green Seal certification will result in less hesitation on behalf of your customers – as they will take comfort in knowing that their product, service, school, or accommodation of choice has been thoroughly inspected and verified by such a well-known, nonprofit organization.
A certification from Green Seal isn’t the only environmentally friendly badge-of-honor that your business could be working towards receiving.
Well-known environmental certifications include:
👉 However, the primary difference between a Green Seal certification and the other ones mentioned above is that a Green Seal certification is more garnered towards consumers – as the average, non-business owner or shopper is not going to see a product with an ISO or PAS certification.
All of the above are good certifications for any company looking to become more sustainable to strive for, but if your company primarily focuses on selling products and services – a Green Seal certification or something similar may be right for you.
Similar to other green certifications, obtaining a Green Seal certification is no walk in the park – but once it is acquired, it could be a game changer for your business.
Green Seal certifications are only handed out once scientists and experts at Green Seal confirm that a company, product, or service is making a genuine effort to implement greener practices.
👉 Before applying for a Green Seal certification, it is important to make sure your company has implemented clear goals and objectives towards environmental improvement – and that your organization is also up-to-date on any compulsory environmental legislation. Missing any of these preliminary steps could render your application for a Green Seal certification useless.
Here is the process for obtaining a Green Seal certification:
👉 Remember, any product or service from around the world can be certified by Green Seal!
If your company is looking to obtain a Green Seal certification, you can start the process by contacting Green Seal – either by phone or email, both of which are found on their contact page.
Ultimately, a Green Seal certification continues to be one of the most recognizable and reputable green certifications and eco-labels out there – and as climate change continues to take over our daily lives, the time to create change and acquire labels like these has never been more paramount.
If reading this article about the Green Seal Certification has made you interested in reducing your carbon emissions to further fight against climate change – Greenly can help you!
It can be difficult to know which certifications are best for your company, such as the Green Seal Certification, but don’t worry – Greenly is here to help! Click here to book a demo and get personalised expertise on which environmental certifications and programs are right for your company.
Greenly can help you make an environmental change for the better, starting with a carbon footprint assessment to know how much carbon emissions your company produces.
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