In this article, we’ll explore what the SASB is, and what its future looks like under the ISSB.

The Sustainability Accounting Standards Board (SASB)

What is reforestation? How does reforestation impact the environment? Here’s our guide to sustainable companies that keep reforestation in mind.

Reforestation: Our Guide to Sustainable Companies

California’s Climate Corporate Accountability Act, Senate Bill 260, passed the state senate. Here’s what it could mean for large companies if passed into law.

What is the Climate Corporate Accountability Act (Senate Bill 260)?

What is the Carbon Disclosure Project, otherwise known as CDP for short – and why is it important?

Our Guide to the Carbon Disclosure Project (CDP)

Ines Gendre

After graduating in 2016 with a master’s degree in marketing, Ines began her career in project management. However she soon decided to turn towards writing, to bring her core competencies to the service of societal changes. First working as a freelance copywriter, she joined Greenly in early 2022 to help fight global warming.

Matthieu Vegreville

Matthieu is a 28 year-old graduate engineer from Ecole Polytechnique and Télecom Paris, with a background in data science at Withings. While there, he worked on watch activity detection algorithms, and developed a health study activity so that connected objects could be used to better monitor certain pathologies. He has long been involved in data science projects with his brother, who has the same training. Faced with the urgency of the climate crisis, he decided to put his know-how at the service of the environment. 

After seeking opportunities to put her various creative passions to good use, she joined Greenly in mid 2022 as SEO copywriter for the U.S. blog to provide her American perspective on the climate change issues we face today.

Stephanie Safdie - Greenly

Stephanie completed a bachelor's degree in English & Multimedia in 2020 at the University of Maryland College Park. She previously worked as a social media content video creator and freelance copywriter. After seeking opportunities to put her various creative passions to good use, she joined Greenly in mid 2022 as SEO copywriter for the U.S. blog to provide her American perspective on the climate change issues we face today. 

Kara joined the team at Greenly in 2023 as SEO copywriter for the UK market.

Kara Anderson - Greenly

Kara studied her bachelors of law at the University of Glasgow and her masters in international law at the University of Aberdeen, before looking for a more creative career path. She found this in advertising, working as a content manager in London. After a move to Paris in 2019 she decided to switch to freelance copywriting in order to scratch her creative itch. Kara joined the team at Greenly in 2023 as SEO copywriter for the UK market.  

Arnaud Delubac

Arnaud, 26 years old, trained as a designer and in digital communication at INSEEC before joining the Master Entrepreunariat at ESSEC-CentraleSupélec. Passionate about social media since his teenage years, he has created some of the biggest Twitter communities in France before joining the digital communication team of the Prime Minister’s office in Matignon. It was at the Secretaries of State for Digital, Mounir Mahjoubi and Cédric O, where Arnaud directly managed the team, that he developed a strong conviction for the need to use technology to bring awareness to the greatest causes of our time.

Alexis Normand

Alexis is a 37 year-old graduate of HEC and Sciences-Po. After his studies, he spent 2 years working in public policy consulting. He then spent 6 years at Withings, a leading company in connected objects. While there, he continued the companies operations in Boston, USA, and created the company’s health department. After the company was bought by Nokia, he joined the startup Embleema by working through Techstars, one of the best startup incubators in the United States, where he developed a taste for entrepreneurship. His return to France was an opportunity to put all his experience at the service of the environment, during a crucial moment in the climate crisis.

Justine Dumont

Justine a toujours été passionnée de lecture et d’écriture. En 2019, elle parvient justement à faire de sa passion son métier, en devenant rédactrice web indépendante. Motivée par ses engagements écologiques, elle rejoint l’équipe de Greenly en 2022 afin de mettre ses compétences au service de la cause environnementale. 

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Interested in carbon offset? Here are the 5 top carbon offset projects your company can invest in!

Top 5 Carbon Offset Projects

<p id="">Ever wondered what the top 5 carbon offset projects are? 🤔</p><p id="">Carbon offset is a common method for individuals and companies alike to counteract the carbon emissions they have already made. Therefore, there are a multitude of ways one can contribute to carbon offsets – usually through investing in carbon offset projects.</p><p id="">As the pandemic eases and social activities resume in 2022 🎉, carbon offset projects are about to become even more common than they were before.</p><p id="">So, what are the top 5 carbon offset projects?</p><p id="">‍</p><figure id="" class="w-richtext-figure-type-image w-richtext-align-center" data-rt-type="image" data-rt-align="center"><div id=""><img src="https://uploads-ssl.webflow.com/6232f79b68d15d3d9b69c096/62b5ca3dd9a467689b95a318_rm3tfDPuTemn6tdMf9it7Y8yZk_Wjfcf9jEX3D8IssNMIEGzwm91000GJ62NgGZTflwz8hrYQRgv9r7wmtz6YzHr1-QS9jOkFHd92n_WTgBsqONAP7B6nFXHKYH_TrYiMTEw-uwZmDm8xsCt1A.jpeg" width="auto" height="auto" loading="auto" id=""></div></figure><p id="">‍</p><h2 id="">💨 What is carbon offset?</h2><h3 id="">Carbon offset, definition 📖</h3><p id="">First of all, what <em id="">is </em>carbon offsetting?</p><blockquote id="">A carbon offset is the practice of trying to equalize a company or individual’s&nbsp; carbon footprint by contributing to another environmental project that offsets carbon emissions on a daily basis. 📅</blockquote><p id="">A carbon offset may sound similar to a <a href="https://www.greenly.earth/blog-en/5-questions-to-understand-carbon-credits" id="">carbon credit</a> – but they are different.&nbsp;</p><p id="">‍</p><h3 id="">How is a carbon credit different from a carbon offset? ❓</h3><p id="">A carbon credit is an authorization to remove an amount of carbon dioxide from the air with the idea in mind to counteract a carbon footprint that’s already been made.</p><p id="">A carbon offset is a preventative, counteractive measure that a company or individual takes to counteract their own carbon emissions. Companies and individuals often refer to carbon offsets as they are easier than establishing clear carbon emission reduction plans themselves.&nbsp;</p><p id="">‍</p><h2 id="">How does carbon offset work?&nbsp;</h2><p id="">So, how&nbsp;does carbon offsetting work?</p><p id="">The theory is, why work at offsetting your own carbon emissions when you can have someone else offset those carbon emissions for you? The concept of a carbon offset can be most easily understood this way – an effort to clear your guilty conscience following a previous, poor action taken on your part.</p><p id="">An easy way to think about carbon offsets is to think about when someone goes on a diet or a, “cleanse” after a binge eating session or a, “cheat day”.&nbsp;</p><p id="">After loading up on greasy, fatty foods like donuts, burgers, pizza, and french fries – it’s typical for someone to “rinse out” their system by eating clean, green foods like smoothies, salads, fruits, and vegetables. This doesn’t always sound the most appetizing – but it is often done solely with the intent and purpose to revitalize your body after binge eating.</p><p id="">The clean eating and exercise you did after the consumption of copious amounts of junk food will often make you feel better about your previous binge eating – as you have “burned off” or made up for the unhealthy habits you had in the days before. ⚖️</p><p id="">Carbon offsets work in the exact same way. <strong id="">After a company or individual realizes they are subject to corrupt environmental action, they have the opportunity to contribute to an organization that will positively impact the environment or and offset various other carbon emissions for them</strong> – just as someone could exercise excessively or eat “healthy” after a binge to offset their previous eating habits.&nbsp;</p><p id="">‍</p><figure id="" class="w-richtext-figure-type-image w-richtext-align-center" data-rt-type="image" data-rt-align="center"><div id=""><img src="https://uploads-ssl.webflow.com/6232f79b68d15d3d9b69c096/62b5ca3d208a6c18e9798fd2_Ln1bkAyTlTo0PgIcfIy2ZEp5Z4sVDMKB_0KAolBkOvaud8qnFgV7X0A9lu1PS-yMhvb17WOQi81flyiAoKN2x2ujccWAYJOQb5sJj_KqQWKhWDyDLaMuAFZioEJ4W4t9lBj2fCCGjMaCgh1_8A.jpeg" width="auto" height="auto" loading="auto" id=""></div></figure><p id="">‍</p><h2 id="">🤔 Does Carbon Offset prevent Carbon Emissions?&nbsp;</h2><p id="">How much does carbon offsetting <em id="">really</em> help to reduce carbon emissions?</p><p id="">Think back to the diet concept explained before : where after a session of excessive, unhealthy eating – someone could hit up the gym or eat abnormally “clean” for a few days as an attempt to “reset” their body or clean their system of the unhealthy food they ate.</p><p id="">While all of the exercise and healthy eating is good for your health, it ultimately can’t reverse your past actions: i.e., the binge eating that has already occurred. The intense work-outs and calorie-counting following a binge eating session could be avoided entirely if there was no binge eating session in the first place.&nbsp;</p><p id="">Carbon offsets are the exact same way.&nbsp;</p><p id=""><strong id="">Carbon offsets is a productive way to equalize a previous, poor environmental impact made, but it doesn’t influence companies or individuals to take the true action necessary</strong> – to build a corporate plan to reduce carbon emissions in the first place. If more companies or individuals took this initiative, carbon offsets wouldn’t need to be utilized as much.</p><blockquote id="">Carbon offsets aren’t strong enough to aid the irreversible environmental damage that has been done, and is <em id="">continuously </em>being done to the planet. <strong id="">Carbon offsets alone aren’t enough to mend this crucial, global issue</strong>.&nbsp;</blockquote><p id="">‍</p><figure id="" class="w-richtext-figure-type-image w-richtext-align-center" data-rt-type="image" data-rt-align="center"><div id=""><img src="https://uploads-ssl.webflow.com/6232f79b68d15d3d9b69c096/62b5ca3d256ea95c927c7055_kR709ZcN4kzM9QyjwyYQy5e8VUk3AdhxXw2SxhXjbEsa00-rtkq-73GRyygRmCeQe96AmAv-aB_zC6g7y_Gr2BD4zg0hIgHk_zGfoc8LhMWoGalv-nDUyBmpE3yUUQxjrcy5zSJTESb3fPxilQ.jpeg" width="auto" height="auto" loading="auto" id=""></div></figure><p id="">‍</p><h2 id="">🟢🔴 What are the pros and cons of carbon offset?</h2><p id="">What are the pros and cons of carbon offsets?</p><p id="">Organizations that contribute to carbon offsets strive to construct a more sustainable and environmentally efficient society every day. Carbon offset projects seek to find renewable energy resources, plant trees, and help communities in poverty prevent energy waste.</p><p id="">Clearly, these are all productive actions to take to create a more friendly Eco-system – but none of these actions prevent the actions already taking place that feed the problem of pollution. This is the con of carbon offsets. </p><p id="">For example, let’s look at the business of Apple, and their immense commercial success. 💰</p><p id="">Apple continues to release new versions of the iPhone or Macbook annually, even if the technological modifications are slim or merely for aesthetic purposes. ✨</p><p id="">The iPhone doesn’t change <em id="">that much </em>each year, but still – consumers want the newest thing, so Apple remains a success. However, the incessant production of the iPhones remains detrimental to the environment. If we all kept our current iPhones for longer than a year, there would be less technology that inevitably gets thrown away – which ultimately contributes to landfill. 🗑️</p><p id="">A company like Apple, while they might seek to be green – is more concerned about their profit margin and staying on trend.&nbsp;</p><p id="">Apple can attempt to assure their customers of their concern for the environment. For example, Apple offers you to trade in your old device to offset the cost of the newer one you’re about to buy. </p><p id="">By doing this, Apple makes both themselves and their customers feel better about the environment, when the truth is – the demand for production of these new products wouldn’t contribute to carbon emissions as it does if consumers didn’t seek a newer product as often as they do.&nbsp;</p><blockquote id=""><strong id="">Both companies and consumers need to begin prioritizing global efforts to mitigate climate change over materialistic satisfaction</strong>. Only then, would carbon offsets not be as necessary as they are now.&nbsp;&nbsp;&nbsp;</blockquote><p id=""> &nbsp;&nbsp;&nbsp; &nbsp;&nbsp;&nbsp;&nbsp; </p><h2 id="">💵 Is it worth it to invest in a carbon offset project?</h2><p id="">Are carbon offsets worth your money? 💸</p><p id=""><strong id="">Carbon offsets are resourceful to offset carbon emissions, but they don’t prevent those carbon emissions from polluting the environment in the first place</strong>.&nbsp;</p><p id="">Therefore, it is wise to invest in a carbon offset project only if your company can financially afford it, as it is most useful to allocate those funds to any primary cause of carbon emissions first.</p><p id="">‍</p><h2 id="">🏆 Top 5 Carbon Offset Projects</h2><p id="">Now that we have clearly defined carbon offsets, what are the top 5 carbon offset projects?</p><p id="">Here are our top five picks for ways you and your company can contribute to carbon offsets:</p><p id="">‍</p><h3 id="">1. Carbonfund </h3><p id="">With the motto, “Reduce what you can, offset what you can’t” – Carbonfund is the leader in preventing global warming.</p><p id="">Carbonfund makes it easy and cost effective for any company or individual to reduce or offset their carbon emissions. They strive to achieve their goals by educating the public about climate change education and carbon offsets and reductions.</p><p id="">Carbonfund has already offset more than 38 billion pounds of carbon dioxide. All of their projects are validated by a third party and seek to source renewable energy.&nbsp;</p><p id="">Carbonfund offers a wide variety of carbon offset projects to choose from : such as travel, events, or utility usage.&nbsp;</p><p id="">‍</p><h3 id="">2. Atmosfair</h3><p id="">Atmosfair is a carbon offset project that strives to reduce carbon emissions caused by airplanes and instill climate-friendly air travel. ✈️</p><p id="">This is one of the easiest ways to contribute to carbon offsetting – as Atmosfair offers monthly, quarterly, or one time subscriptions to offset your carbon emissions.</p><p id="">Their user-friendly platform aims to make their carbon offset program friendly by giving their customers a unique incentive : a personal certificate for contributing to their carbon offset program!</p><p id="">‍</p><h3 id="">3. Myclimate</h3><p id="">Myclimate, another global leader in carbon offsets, as they run in more than 41 countries worldwide, – executes environmental projects in line with the UN Sustainable Development Goals.&nbsp;</p><p id="">Myclimate contributes to carbon offsets through sourcing hydropower, promoting energy efficiency, improving lands including the agricultural and forestry sectors, and purifying water. 💦</p><p id="">Similar to Carbofund, all of their projects are certified by third party standards.</p><p id="">Similar to Atmosfair, they share their annual ESG reports to demonstrate their corporate sustainability.</p><p id="">‍</p><h3 id="">4. Carbon Checkout</h3><p id="">It was estimated a few years ago that by the year 2024, e-commerce would override in-store shopping.&nbsp;And that was predicted <em id="">before </em>the pandemic hit – which has only expedited and accelerated the use of online shopping instead of in person shopping. 🛍️</p><p id="">As e-commerce begins to be the predominant method of shopping, Carbon Checkout really is one of the easiest ways to offset your carbon emissions.&nbsp;</p><p id="">Carbon Checkout is a carbon offset program that easily integrates carbon offsetting into your daily life, by adding a widget to help customers select a carbon offset project at checkout to equalize the carbon footprint left behind of your purchase.&nbsp;</p><p id="">With Carbon Checkout, every time you shop – you won’t even have to think about how to offset your carbon emissions. You’ll always get the choice! 👏🏻</p><p id="">‍</p><figure id="" class="w-richtext-figure-type-image w-richtext-align-center" data-rt-type="image" data-rt-align="center"><div id=""><img src="https://uploads-ssl.webflow.com/6232f79b68d15d3d9b69c096/62b5ca3d0558a37792e53017_ox69K4_peY-51EACl4XcbKjvCzQR5UQRWecDng5Gu91u7OATLx5plONJ0Xd4UzvRu8fbyKx2yOHrbFEYej6BaDgUSYgnZgU7ELk13_qWVu4SrGUR3fX2WuRtx_Jxq4059glKRDQSCfJLFD28wg.jpeg" width="auto" height="auto" loading="auto" id=""></div></figure><p id="">‍</p><h3 id="">5. Clear</h3><p id="">Clear is one of the few carbon offset programs to receive a<a href="https://qasaudit.com/#:~:text=The%20Quality%20Assurance%20Standard%20is%20a%20comprehensive%20independent,meet%20the%20very%20highest%20standards%20in%20the%20world." id=""> Quality Assurance Standard</a> (QAS) certification for all of its carbon offsets.&nbsp;</p><p id="">Clear prioritizes hitting environmental goals efficiently while also keeping morals for the globe and society in mind.&nbsp; They offer precise carbon emissions calculators, affordable offset programs, and commit to open-minded ways to allow carbon offsets to be accessible to everyone.</p><p id="">Clear is different from other carbon offset programs as you can offset for almost any personal activity : such as offsetting your daily commute, uber ride, travel, wifi usage – or even something as spontaneous as skydiving!&nbsp;</p><p id="">These are just some of the many carbon offsetting projects, and while they are all great options – it’s important to never forget the importance of preventing the need to offset carbon emissions in the first place.&nbsp;</p><p id="">‍</p><h2 id="">🐸 How can you be green <em id="">without </em>investing in carbon offsetting projects?</h2><p id="">What can you or your company do to offset your carbon emissions? Here are a few ways to offset your carbon emissions on a daily basis:</p><p id="">‍</p><h3 id="">1. Walk or Bike to School or Work</h3><p id="">If you live close enough to school or work – why not walk 👟or bike? 🚴 It’s better for you as you’ll get your exercise in for the day, but it’s also better for the environment to not drive or promote fuel emissions.&nbsp;</p><p id="">And if it’s too far to walk or bike – if your city has a mass public <a href="https://www.greenly.earth/blog-en/vehicle-emissions-whats-the-impact-on-the-planet" id="">transportation</a> system, that’s always a good alternative as well!</p><p id="">‍</p><h3 id="">2. Meatless Mondays</h3><p id="">Did you know that it takes <a href="https://www.vegansociety.com/go-vegan/environment/water-requirements#:~:text=Although%20statistics%20vary%2C%20it%20is,litres%20for%201%20kg%20potatoes." id=""><em id="">three times </em></a>the amount of water a day to feed a meat eater than it does for someone who is plant-based? 🥗</p><p id="">Meatless Mondays started back in 2003 as an effort to encourage people to reduce their consumption of red meat for the sake of both their health and the planet. 🌍</p><p id="">The concept is to avoid eating meat on Mondays, with the idea to provide a simple weekly mantra to be green – without sacrificing going full vegetarian or vegan for those who find it too difficult.&nbsp;</p><p id="">‍</p><h3 id="">3. Reduce Your Plastic Consumption</h3><p id="">The U.S. is behind Europe in the sense that many grocery stores still offer plastic and paper bags. 🤦Whenever you go grocery shopping, make sure to bring your own reusable bag with you.&nbsp;</p><p id="">Even better, opt for reusable produce bags – so that you don’t use the plastic wrappers provided at the grocery store when you buy your weekly fruits and vegetables. <strong id="">🍓</strong>🥒🥕</p><p id="">These are small actions you or your company should try to take every day to reduce carbon emissions, but if carbon offsets are still of interest to you – Greenly can help!</p><p id="">Greenly is proud to assist clients with identifying which carbon offset investments would work best for them, and to help find the carbon offsetting projects most financially affordable.&nbsp;</p><p id="">‍</p><h2 id="">🍀 What about Greenly?</h2><p id="">If reading this article about carbon offsets in 2022 has made you interested in reducing your carbon emission to further fight against climate change – Greenly can help you!</p><p id="">Greenly can help you make an environmental change for the better, starting with a carbon footprint assessment to know how much carbon emissions your company produces.</p><p id=""><a href="https://www.greenly.earth/en-us/demo" id="">Click here</a> to learn more about Greenly and how we can help you reduce your carbon footprint.&nbsp;</p><p id="">‍</p><p id=""><strong id="">🚀 if you enjoyed reading this article, here are a few more :</strong></p><ul id=""><li id=""><a href="https://www.greenly.earth/blog-en/vehicle-emissions-whats-the-impact-on-the-planet" id="">Vehicle emissions: what’s the impact on the planet ?</a></li><li id=""><a href="https://www.greenly.earth/blog-en/what-are-the-3-pillars-of-corporate-sustainability" id="">What are the 3 Pillars of Corporate Sustainability?</a></li><li id=""><a href="https://www.greenly.earth/blog-en/iso-14001-meaning-standard-and-requirements" id="">ISO 14001: Meaning, Standard and Requirements</a></li><li id=""><a href="https://www.greenly.earth/blog-en/carbon-offset-in-2022-all-you-need-to-know" id="">Carbon Offset in 2022: All You Need to Know</a></li><li id=""><a href="https://www.greenly.earth/blog-en/cryptocurrencies-5-examples-of-carbon-offsetting-projects" id="">Cryptocurrencies: 5 Examples of Carbon Offsetting Projects</a>‍<br><br></li></ul>

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