After seeking opportunities to put her various creative passions to good use, she joined Greenly in mid 2022 as SEO copywriter for the U.S. blog to provide her American perspective on the climate change issues we face today.

SEO writer

Stephanie Safdie

Stephanie Safdie - Greenly

Stephanie Safdie holds a bachelor's degree in English Language & Literature from the University of Maryland College Park, where she specialized in multimedia studies and media literacy to write engaging content made for the internet. She previously worked as a social media content video creator, freelance copywriter, and continues to write SEO generated content for her travel website. After seeking opportunities to put her various creative passions to good use, she joined Greenly in mid 2022 as SEO copywriter for the U.S. blog to provide her American perspective on the climate change issues we face today. Her work at Greenly covers a wide variety of topics, such as the impact of popular culture events on the environment, offering unique ideas for sustainable development, and breaking down new climate legislation in simple terms. As Stephanie is passionate about linking the bridge between the everyday activities we love to do (such as travel, concerts, fashion, food, etc.) and the effect it has on the environment, she is pursuing further training for more in-depth journalistic endeavors on the environment in the future.

Agnès Potier-Murphy joined Greenly in 2026 as an International Copywriter, writing about sustainability and decarbonization in English and French.

EN/FR Brand Voice & Writing Strategist

Agnès Potier-Murphy

Agnes Potier-Murphy - Greenly

Agnès Potier-Murphy is a bilingual copywriter with a background in linguistics and translation studies. Writing in English and French, she brings to her work an understanding of how language and culture shape the way ideas are received, and what it takes to make them land with equal precision on either side. She has spent years writing about sustainability, energy transition, and the regulatory and scientific landscape that surrounds them. Her background in teaching has led her to develop an instinct for the words that make difficult ideas click for the people who need them the most. Literary translation deepened that instinct, demanding both linguistic precision and the ability to carry meaning, register, and intent across languages without losing what made the original worth translating in the first place. Her translations have appeared in publications including The Kenyon Review and The Literary Review, and received Pushcart Prize nominations. Writing about sustainability draws on that full range, from bite-sized content designed to make complex topics more approachable to in-depth, rigorously researched pieces that leave no question unanswered. Convinced that the language used to communicate sustainability issues shapes understanding and drives concrete action, she joined Greenly to apply that philosophy to the science and stakes of decarbonization.

Kara joined the team at Greenly in 2023 as SEO copywriter for the UK market.

Copywriter

Kara Anderson

Kara Anderson - Greenly

Kara Anderson holds an undergraduate law degree and a master’s degree in international law from the University of Glasgow and the University of Aberdeen, specializing in human rights and EU law, where she developed strong research and writing skills. After working at Ernst & Young as part of their audit graduate scheme and gaining experience in analytics, she transitioned to advertising, working with major global brands like American Express and Dove.
In 2023, Kara joined Greenly as a writer, focusing on sustainability and climate-related topics for the UK market. Her work spans a wide range of environmental issues, including climate science, sustainable development, and climate policy. Collaborating with climate scientists, Kara has produced data-driven investigations into key climate challenges. With a passion for international politics, sustainable development, and climate change science, she continues to build her expertise in the field and is currently pursuing further training in journalism.

Ines Gendre is a copywriter specializing in environmental issues. She joined Greenly's team in 2022.

Ines Gendre

Ines joined Greenly in 2022. Specialising in scientific outreach, she was trained in carbon management by Greenly, and also studied Earth and climate sciences with UNITAR and the SDG Academy. With more than a hundred articles published on Leaf Media, Ines invites her readers to explore a wide range of topics. Her ambition: to shed light on the complexity of natural and human systems, and the way they interact.

Laurent Levrey est expert en stratégie numérique et en croissance, avec une spécialisation dans le marketing et les médias.

Laurent Levrey

Laurent Levrey est expert en stratégie numérique et en croissance, avec une spécialisation dans le marketing et les médias. Actuellement Head of Growth chez Greenly, il pilote des initiatives alliant innovation technologique et transition écologique. Passionné par l’impact du digital sur les enjeux environnementaux, il explore les tensions entre développement technologique et durabilité à travers ses analyses et publications.

Laura Schmitz joined Greenly as Marketing Development Representative in 2024.

Laura Schmitz

With a degree in digital marketing, Laura Schmitz has 10 years’ experience in tech and digital, working for companies specialising in the use of data for industry, people and the environment. Passionate about environmental issues, she has also worked as a communications volunteer for Biomimicry Switzerland. Her expertise combines technology and sustainability, enabling her to raise awreness on issues relating to the ecological transition and sustainable innovation.

After starting her career at Greenly in 2022, she started a joined PhD between the startup and CentraleSupélec to improve company sustainabilty performance ratings.

Marine Kohler

Marine has an engineering degree from the French school of CentraleSupélec and a masters in Industrial Management from DTU. After starting her career at Greenly in 2022, she started a joined PhD between the startup and CentraleSupélec to improve company sustainabilty performance ratings.

Ben Field, Climate Action Strategist at Patch

Quentin Bourhis, Climate Expert at Greenly

Matthieu Vegreville

Matthieu is a 28 year-old graduate engineer from Ecole Polytechnique and Télecom Paris, with a background in data science at Withings. While there, he worked on watch activity detection algorithms, and developed a health study activity so that connected objects could be used to better monitor certain pathologies. He has long been involved in data science projects with his brother, who has the same training. Faced with the urgency of the climate crisis, he decided to put his know-how at the service of the environment. 

Arnaud Delubac

Arnaud, 26 years old, trained as a designer and in digital communication at INSEEC before joining the Master Entrepreunariat at ESSEC-CentraleSupélec. Passionate about social media since his teenage years, he has created some of the biggest Twitter communities in France before joining the digital communication team of the Prime Minister’s office in Matignon. It was at the Secretaries of State for Digital, Mounir Mahjoubi and Cédric O, where Arnaud directly managed the team, that he developed a strong conviction for the need to use technology to bring awareness to the greatest causes of our time.

Alexis Normand

Alexis is a 37 year-old graduate of HEC and Sciences-Po. After his studies, he spent 2 years working in public policy consulting. He then spent 6 years at Withings, a leading company in connected objects. While there, he continued the companies operations in Boston, USA, and created the company’s health department. After the company was bought by Nokia, he joined the startup Embleema by working through Techstars, one of the best startup incubators in the United States, where he developed a taste for entrepreneurship. His return to France was an opportunity to put all his experience at the service of the environment, during a crucial moment in the climate crisis.

Justine Dumont

Justine a toujours été passionnée de lecture et d’écriture. En 2019, elle parvient justement à faire de sa passion son métier, en devenant rédactrice web indépendante. Motivée par ses engagements écologiques, elle rejoint l’équipe de Greenly en 2022 afin de mettre ses compétences au service de la cause environnementale. 

Finance

Discover the latest on sustainable finance, ESG funds, and how investments drive net-zero goals. Stay updated with Greenly’s expert insights.

Finance and Sustainability: Insights on Green Investments and Climate Initiatives

Partnership

News

Interviews

Textile

Explore Greenly's latest articles on ethical fashion, sustainable fabrics, and the environmental impact of the textile industry.

Latest Insights on Sustainable Fashion and Textile Industry News

Insurance

Learn how the insurance industry is tackling climate risks and driving sustainability in our latest blog articles.

Discover Our Blog Articles About Insurance & Climate Change

Tourism

Discover sustainable travel practices through our blog articles

Tourism & environment: achieving sustainable travel

Technology

Explore the intersection of technology and sustainability with Greenly's latest insights on green IT, AI's environmental impact, and more.

Technology & Sustainability News

Education

Explore educational insights on sustainability and global change. Stay informed with Greenly’s latest news on eco-conscious education initiatives.

All Articles About Education for a Sustainable Future

Sustainable Procurement

Explore how sustainable procurement benefits businesses. Learn strategies to reduce environmental impact and gain a competitive edge through responsible sourcing.

Discover all our articles to Guide Sustainable Procurement for Businesses

Cosmetic

Learn about sustainable beauty products and brands, their benefits, and how to make your cosmetic business more eco-friendly.

Sustainable Cosmetics: Green Beauty Tips & Eco-Friendly Brands

Bank

Explore how banks are integrating ESG principles to promote ethical practices and sustainability in the financial sector.

Sustainable Banking: ESG Strategies and Ethical Practices

Construction

Explore strategies to minimize the construction sector's carbon footprint, from sustainable materials to energy-efficient building practices.

Greenly - Reducing Carbon Emissions in the Construction Industry

Manufacturing

Explore effective strategies to minimize carbon emissions in the manufacturing industry and enhance sustainability efforts.

Greenly - Reducing Carbon Footprint in Manufacturing: Strategies and Insights

Food

Explore Greenly's blog for strategies on minimizing food waste, promoting sustainable agriculture, and lowering the food industry's carbon footprint.

Food Industry Insights: Reducing Waste and Emissions

Life and earth sciences

Explore Greenly's Life and Earth Sciences blog for insights on ecology, climate change, and sustainability. Stay informed with the latest environmental news and research.

Life and Earth Sciences Blog | Greenly

Celebrations

Explore how various celebrations affect the environment and discover sustainable practices to reduce their carbon footprint.

Celebrations and Their Environmental Impact - Greenly

Initiatives & Lifestyle

Explore Greenly's Initiatives & Lifestyle articles for insights on eco-friendly habits, minimalism, and green living to reduce your carbon footprint.

Initiatives & Lifestyle: Embrace Sustainable Living with Greenly

Offset

Learn how carbon offsetting can help your company reduce its carbon footprint and why investing in offset projects matters.

Carbon Offsetting: A Comprehensive Guide for Businesses

CSRD

Explore the CSRD's impact on businesses, key requirements, and reporting tips to ensure compliance with the latest sustainability standards.

Our Comprehensive Guide to the Corporate Sustainability Reporting Directive

Global Warming

Explore the causes and consequences of global warming, and discover effective solutions to combat climate change.

Understanding Global Warming: Causes, Effects, and Solutions

Media

Discover how media and brands can embrace sustainability, cut emissions, and build eco-friendly strategies for a greener future.

Explore How Media Can Lead in Sustainability & Reduce Carbon Footprint

Debriefs

Short articles to help professionals better understand CSR/ESG topics and regulations.

Debriefs: Short articles and summaries for CSR and ESG professionals

ESG Initiatives

Explore ESG initiatives that US companies can implement to improve their social and environmental impact. Read our blog articles for innovative ideas.

ESG Initiatives: Blog Articles for US Businesses

Event

Discover how to organize eco-friendly events in the US with our blog articles on reducing carbon footprints and adopting sustainable practices.

Event: Blog Articles on Sustainable Event Planning and Carbon Reduction

Net zero trajectory

Read our blog articles to understand strategies for achieving Net Zero emissions in US businesses. Learn how to set and follow a Net Zero trajectory.

Net Zero Trajectory: Blog Articles on Achieving Carbon Neutrality"

Transport

Learn how the US transport sector is working towards greener mobility solutions and reducing emissions through our blog articles.

Transport: Blog Articles on Sustainable Mobility and Carbon Reductio

Carbon accounting

Explore our blog articles on carbon accounting for businesses in the US. Learn how to measure, reduce, and offset your CO2 emissions effectively.

Carbon Accounting: Blog Articles on Reducing CO2 Emissions

IPCC

Stay informed with the latest IPCC climate reports and expert recommendations on mitigating climate change and its impact in the US.

IPCC: Blog on Climate Reports and Recommendations in the US

Legislation & Standards

Policy

Team

What are ESG criteria? A practitioner's guide to E, S, and G standards, current US/EU rules, and how rating agencies score your business.

ESG Criteria Explained: Rules & Ratings (2026)

Learn what Scope 1 emissions are, see real-world examples, and follow a step-by-step guide to calculating and reducing your company's direct GHG emissions.

Scope 1 Emissions: Definition & Examples

Greenly raises $23M to bring carbon management to all companies and fast-track the transition to a net-zero-carbon economy

Greenly has closed a $23 million Series A funding round co-led by Energy Impact Partners (EIP) and Xange.

Greenly raises $23M to fast-track the transition to a net-zero-carbon economy

Greenly announces the opening of new offices in Miami for a Greener America

Greenly is opening new offices in Miami to help SMBs measure, report and reduce the carbon footprint of their operation and supply chain.

Greenly announces the opening of new offices in Miami

What is decarbonization, and why is it urgent? Learn practical steps companies can take to support the global move toward net zero emissions.

Decarbonization: what it is and why it matters

In this article, we’ll break down what IROs are, how to identify and assess them, and what CSRD requires in terms of disclosure.

Impacts, Risks, and Opportunities (IRO) for CSRD Reporting

In this data story, we will break down the past and future carbon footprint of the video game industry.

The Environmental Impact of Video Games

The United Nations has defined 17 goals, aimed at creating a better world. What are these so-called "Sustainable Development Goals" ? Explanations.

Sustainable Development Goals (SDGs): All You Need to Know

In this article, we break down what the EU CBAM is, how it works, and what businesses need to do to comply.

The Carbon Border Adjustment Mechanism (CBAM)

In this article, we'll explore the EU Emissions Trading System (EU ETS), a European initiative for reducing greenhouse gases through a cap-and-trade scheme.

EU ETS: what you need to know about the EU carbon market

The media that breaks down green news for businesses, and for the rest of the world.

All the latest news on the ecological transition of companies and global warming issues can be found on the Greenly blog!

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